客户不回复的原因其实有很多,不同的阶段的客户所要考虑的点也不一样,比如初次接触的客户肯定是比较关注产品第一印象够不够吸引我,沟通过一段时间的客户,对产品价格、质量、售后服务等会更加关注,所以要具体问题具体分析。
客户不回复的场景分析及应对
客户不回复的原因大概总结为以下3点:
1.缺乏信任感
缺乏信任感初次接触的情况下,客户很难完全信任你。他们可能需要更多的时间来了解你和你的公司。
激活话术: Whether our product is good or bad, suitable or not, this decision lies with you, as your perception and experience matter the most. Therefore, we sincerely invite you to test our products firsthand and are confident that you will find them satisfactory.
2.产品问题
产品不感兴趣可能是你的产品并不符合客户的需求,或者客户已经有了更合适的供应商。
激活话术: Can I know the reason for not replying to the message?Is it the quality of product or do you have another supplier?You'll see that our price-to-performance ratio is higher than elsewhere.
3.价格因素
价格因素价格是决定客户是否下单的重要因素之一。如果你的价格过高,可能会让客户望而却步。
激活话术:For several days, I haven't received a reply from you, l would like to follow up on the reason. lf it's because of the price, l could tryto apply for a discount for you.
如果无法判断原因,请收藏这条万能话术:
Hello, we noticed you've read our messages but haven't replied. Could we know what is holding you backdear?
1.Price?2.Quantity?3.Alreadycooperate with another supplier?4.Don'thave the need now?Looking forward for your early reply. Best regards.